ISA accounts
Get the most out of your annual tax-free allowance with our ISA accounts.
Which ISA could be right for you?
With your annual £20,000 allowance (£9,000 for under 18s), invest your money tax-free across as many ISAs as you like – including a maximum investment of £4,000 in a Lifetime ISA.
Stocks and shares ISA
Our most popular ISA account offering the greatest flexibility and investment limits.
Key benefits:
- Invest up to £20,000 each tax year
- Easy withdrawals
- You can hold multiple Stocks and shares ISAs
- Transfer from another provider without affecting your allowance
- Get started with as little as £25
Eligibility:
- Aged 18+
Lifetime ISA
Our ISA for first-time buyers or those saving for retirement.
Key benefits:
- Invest up to £4,000 per tax year
- Get a 25% bonus every year, up to £1,000
- Tax-free withdrawal for first-time buyers or for retirement, accessible from 60
- Receive an annual bonus up until you’re 50
- Get started with as little as £25
Eligibility:
- Aged 18-39 to open an account
Junior ISA
Give the little one in your life a big boost with our low-cost junior account.
Key benefits:
- Invest up to £9,000 per tax year
- Money safely locked away until the child is 18 years old
- Can be opened by parents or guardians
- Anyone can pay into it
- Get started with as little as £25
Eligibility:
- Aged under 18
Investing over the long term typically outperforms cash savings, but values can fall as well as rise over time. Any information we provide is to help with your research and isn't financial advice.
Investing over the long term typically outperforms cash savings, but values can fall as well as rise over time. Any information we provide is to help with your research and isn't financial advice.
ISAs: a tax-free way to invest
An ISA, or individual savings account, is a ‘wrapper’ that shelters your investments from tax – helping your money grow more quickly. The government sets a maximum amount that you can invest in ISAs each year.
ISAs are a simple, tax-free way to help your money grow. Unlike cash ISAs, all our ISAs are invested, so you’re not relying on interest rates alone, putting you in control.
We offer a range of ISAs, and opening one with us is quick and easy. No matter your reason, we’ll get you set up in no time.
- £20,000 annual allowance
Invest up to £20,000 per tax year, as part of your personal ISA allowance. - All growth is tax-free
No matter how much your money grows, you keep all of it. Any growth to your money is tax-free. - Wide range of investments
Choose from funds, shares in companies, specialist investment trusts, index-tracking exchange traded funds (ETFs), as well as bonds and gilts. - Multiple accounts
Invest in one type of ISA or spread your annual allowance across multiple ISAs if you like. Even if you hold an account elsewhere, you can still open an AJ Bell ISA.
ISAs: a tax-free way to invest
An ISA, or individual savings account, is a ‘wrapper’ that shelters your investments from tax – helping your money grow more quickly. The government sets a maximum amount that you can invest in ISAs each year.
ISAs are a simple, tax-free way to help your money grow. Unlike cash ISAs, all our ISAs are invested, so you’re not relying on interest rates alone, putting you in control.
We offer a range of ISAs, and opening one with us is quick and easy. No matter your reason, we’ll get you set up in no time.
- £20,000 annual allowance
Invest up to £20,000 per tax year, as part of your personal ISA allowance. - All growth is tax-free
No matter how much your money grows, you keep all of it. Any growth to your money is tax-free. - Wide range of investments
Choose from funds, shares in companies, specialist investment trusts, index-tracking exchange traded funds (ETFs), as well as bonds and gilts. - Multiple accounts
Invest in one type of ISA or spread your annual allowance across multiple ISAs if you like. Even if you hold an account elsewhere, you can still open an AJ Bell ISA.
Our ISA experiences – AJ Bell customers
We caught up with three AJ Bell customers to better understand their experiences with our Stocks and shares and Lifetime ISAs.
Transfer your ISA to AJ Bell
Existing ISAs
When you transfer an ISA to AJ Bell, we’ll do the hard work for you. Read more about ISA transfers before you get started.
Child Trust Funds
If your child's outgrown their trust fund by turning 18 or if you're looking for more control on how it's invested, it may be time to consider transferring to a Junior ISA or an adult's Stocks and shares ISA.
Still not sure about opening an ISA?
We get it. Deciding what to do with your hard-earned money can be difficult, especially if you’re unsure where you should invest it. Here, our in-house experts help you by sharing their investing knowledge.

Which ISA is best?
We weigh up each account, to help you decide which is best for you.

What is a Bed & ISA?
Find out more about Bed and ISA transactions and rules.

ISA calculator
See how much your Stocks and shares ISA could be worth.
We're here to help you invest
We’ve been helping our customers put their money to work for over 30 years. And with over 673,000 customers, that’s a lot of people taking control of their financial futures.
We’re not just one of the UK’s largest and best regarded investment platforms, we’re listed on the FTSE 250, we’re regulated by the Financial Conduct Authority (FCA), oh, and we’re a Which? Recommended provider seven years running, 2019-2025.
So, when you're ready to feel good, investing, we're here to help.
