About the expert

Hannah joined AJ Bell in 2025 as an investment writer. She was previously a journalist at Portfolio Adviser Magazine, reporting on multi-asset, fixed income and equity funds, as well as macroeconomic impacts and regulatory changes within the industry.

Hannah earned a degree in journalism from the University of Texas at Austin before beginning her career in London. Before joining the finance industry, she covered state politics in Texas and worked as a sports reporter.

Latest articles from Hannah Williford

  • 22 April 2026

    How to pick an ‘all-in-one’ fund

    Not all of us want, or have time, to become investment gurus. While it’s important to know the basics to understand your own situation, delving into the details of how much you should invest in each part of the market can be time consuming. Fortunately, there are certain types of investments designed to take the stress out of investment research.

    A...

    7 min read
    man and woman looking at laptop and tablet
  • 22 April 2026

    Why three markets haven't reacted how we might expect to conflict

    Markets are fickle. Even if we knew exactly what was going to happen in the world before they did, it’s another matter entirely to guess what the reaction would be. Investors in gold, bonds and US equities might currently be experiencing a bit of shock at how markets have performed this year.

    This can be unnerving. We expect assets to follow a...

    7 min read
    A chart with oil barrels in background
  • 21 April 2026

    Will you earn more investing all at once or monthly?

    Taking your money out of a savings account to put into the market might feel like standing on the edge of a high dive.

    So, it makes sense that many investors choose to wade in, by investing just a bit each month, before building up the courage for a full plunge.

    The idea of ‘a little bit often’ feels intuitive because it’s the way we approach many...

    4 min read
    A man and woman looking at figures on a computer screen
  • 21 April 2026

    How to invest on a £30k salary

    I started my first job in London on a salary of £30k. It wasn't the lowest salary among my friends, but every month still ended with dinners of a hodgepodge of pasta noodles from the back of my cupboard and sauce that was a few days past the best by date.

    It didn’t feel very possible to set money aside for the future when it felt so necessary for...

    5 min read
    A hand holding UK cash
  • 17 April 2026

    £50 or £500, here’s how to reach your money goals

    Investing looks different for everyone . We all have separate goals, amounts we can invest, and strategies we prefer to use. But there’s quite a few investing principles that apply across all kinds of circumstances and some basic steps you can use to get going.

    For many people, the most comfortable way to start investing is to put a little bit of...

    6 min read
    Calendar with laptop and calculator
  • 16 April 2026

    What kind of returns can I expect on my investments?

    This is the million pound question. Unfortunately, it comes with the answer that it’s impossible to know how your money will perform in the future.

    Regardless of what you invest in, there’s simply no guarantee you will profit. However, we can look at what has happened in the past and learn some lessons from earlier investors. Just remember that...

    8 min read
    Couple comparing shares on tablet screens
  • 16 April 2026

    How to create a budget that you can actually stick to

    I have never been thrifty. I love having dinner at restaurants where the menu is stocked with phrases like ‘natural wine’ and ‘cultured butter’. I tend to expand my wardrobe before every holiday and I've recently rediscovered my love for pumpkin spice lattes, which come in at about £5 a pop. I also live in London, which has its fair share of costs...

    7 min read
    Budgeting bills
  • 15 April 2026

    Tired of the markets? How to take a break without losing out

    If you’ve been following the markets this year, you’re likely exhausted. Investing veterans will know that trying to anticipate each market rise and fall is often a lost cause, but it can be hard to let it go when your investments are tied to important life goals, like buying a home or retiring.

    Is taking a break okay?

    It feels unnatural to take a...

    5 min read
    Man on laptop tired